Thinking beyond the needs of modern mobility and championing compelling art, design, fashion, and contemporary lifestyle – MINI's passion for pushing the creative envelope continues today.

Experience the rebirth of an icon: The MINI Cooper combines timeless design with modern features for an unparalleled driving experience.

The new MINI family is here! With this next generation we establish our full commitment to electrification and the bolstered intention to be kinder to the environment.

A purist with a twist: The all-electric MINI Cooper continues the success story of this legendary model. Offering maximum go-kart feeling in combination with comfort and innovation, the fifth generation …

Celebrating MINI’s storied racing history, the two cars represent a shared enthusiasm for motorsport and customisation, each built with distinct design, function and creative innovation at their core.

It’s best to see for yourself what innovations and special features the all-electric MINI Countryman has to offer. This is the vehicle that will take you to where you want to go in ultimate comfort – visit your …

“We are taking a massive leap into the digital world with the new MINI family and, in so doing, underscoring the charismatic heritage of the brand. The iconic central display in the new MINI family …

MINI Connected is a suite of services and apps connecting you to your MINI, providing you with information and entertainment for your journey – linking you securely and seamlessly with your world …

In urban centres, eye to eye with other people sharing the same space, those sitting behind the wheel of this roadster will feel a very special energy. There’s no escaping it. So step inside the MINI, wind the …

The highly versatile all-electric MINI Aceman adapts to your lifestyle and wherever you want to take it. With ample room for five people and plenty more space in the back, it’s built to accommodate all …